Marine Institute Recruitment
Where you want to be.
In the spring of 2006, Colour-NL developed marketing recruitment materials including
three program booklets and two 15-second TV spots introducing the slogan “Marine
Institute – where you want to be”.
These materials put students and graduates in the spotlight engaged in the many
diverse programs of this leading post secondary institution.
Colour-NL, in partnership with MI, helped draft the copy and program content, which
made reference to extensive course information outlining the benefits of focused
career choices in the marine technology industry. Our TV put the prospective student
in touch with a visual depiction of students and graduates in action in their chosen
fields of study.
View Spot 1
View Spot 2